It is evident that complete experience enjoyed by customers is crucial to survival of any business because it leads to customer retention, profitability and growth in the sector of operation. Customers are the lifeblood of any business; therefore, companies have to be truly customer centric. A competitive advantage no longer comes from superior products or services only, it comes from personalized experiences: Customers want to get what they want, where they want and when they want with a smile
The Customer Experience Management course is designed to provide participants with understanding of how CX differs from customer service and how it can drive growth and lasting customer loyalty.